Introducing Our Values

Since 2010, Spodek & Co. has been helping businesses navigate the evolving world of digital media with five core services: strategy, content, community, website design and development, and training. These service pillars have been accompanied by our unwritten values that inspires the very best in how we treat our clients, one another and members of […]
The Weekly Download – January 15, 2020

Welcome back to The Weekly Download! On the hot sheet today: Dentsu’s trend report for 2021 and what it means for brands, highlights from CES 2021, Twitter’s ‘dangerous’ precedent, TikTok’s new policy to protect vulnerable users, YouTube’s new hashtag showcase pages, and as always, we’re wrapping things up with Friday Fun. Dentsu’s 2021 Trend Report […]
The Weekly Download – November 20, 2020

Welcome back and Happy Friday – let’s kick off the weekend with another installment of The Weekly Download! On the docket today: celebrating strong women entrepreneurs and leaders, big news for digital media, Instagram’s improved search functionality, Twitter’s Fleets go global, and Friday Fun. Fuel the Vision Celebrates Women Entrepreneurs and Leaders This week we’re […]
In-House vs. Agency Marketing: What’s Right for Your Business?

The pros and cons of in-house vs. agency marketing and how both options can complement your business and overall goals.
The Weekly Download – July 10, 2020

Happy Friday and welcome to The Weekly Download! Before we dive into the weekend, let’s catch up together on some of this week’s biggest news stories: Facebook draws further criticism in wake of ad boycotts, a Toronto woman faces social media backlash, experts warn Canadians over TikTok privacy concerns, LinkedIn introduces new audio pronunciation feature, […]
The Weekly Download – July 3, 2020

Happy July, and welcome back to another edition of The Weekly Download! Here’s the digital news you might have missed out on this week: More big businesses step up to boycott Facebook ads over hate concerns, Facebook’s response, Instagram tests new Stories format, and further privacy concerns about TikTok on iOS. For Friday Fun, we’re […]
The Weekly Download – June 19, 2020

Welcome back and Happy Friday! Thanks for joining us for another installment of The Weekly Download. On the agenda today: how to find and support Black-owned businesses, big brand changes after 130 years of racial stereotyping, Facebook’s historic voting information campaign, Twitter’s new voice Tweet functionality, Friday Fun, and more. How to Find and Support […]
The Weekly Download – May 22, 2020

Happy Friday and thanks for joining us for another edition of The Weekly Download! Let’s catch up on this week’s top digital marketing news together: Facebook unveils Shop for businesses, Instagram tests new stories design options, the latest in COVID-19 memes, tips from IKEA for staying at home, Google and Apple release new exposure notification […]
The Weekly Download – May 15, 2020

Welcome back to another edition of The Weekly Download! This weekend marks the first long weekend of the summer for Canadians, and although the holiday is going to look a little different this year, we still want to send you on your way with the top digital marketing news and Friday Fun. On the agenda: […]
The Weekly Download – April 10, 2020

Welcome back to The Weekly Download! We’re sharing another edition of our weekly digital marketing roundup a day early this week in light of the holidays. Whether it be Passover, Easter, or Ramadan, we wish you all a wonderful holiday, whatever you’re celebrating! While the get-togethers might look a little different this year, we hope […]