by Eden Spodek | Aug 31, 2021 | Leadership
Since 2010, Spodek & Co. has been helping businesses navigate the evolving world of digital media with five core services: strategy, content, community, website design and development, and training. These service pillars have been accompanied by our unwritten...
by Eden Spodek | Jan 15, 2021 | Events, Leadership, PR, Social Media, Technology, The Weekly Download
Welcome back to The Weekly Download! On the hot sheet today: Dentsu’s trend report for 2021 and what it means for brands, highlights from CES 2021, Twitter’s ‘dangerous’ precedent, TikTok’s new policy to protect vulnerable users, YouTube’s new hashtag showcase pages,...
by Eden Spodek | Nov 20, 2020 | Brands, Leadership, Social Media, Technology, The Weekly Download
Welcome back and Happy Friday – let’s kick off the weekend with another installment of The Weekly Download! On the docket today: celebrating strong women entrepreneurs and leaders, big news for digital media, Instagram’s improved search functionality, Twitter’s...
by Eden Spodek | Aug 31, 2020 | Digital Marketing, Leadership, Marketing, Social Media
As your business grows, you’ll probably find yourself asking the question – to build, or to buy? Investing in your marketing is a huge decision, and certainly not one to be made lightly – the path you choose can have long-term impacts. Let’s explore the pros and cons...
by Eden Spodek | Jul 10, 2020 | Digital Marketing, Events, Leadership, Marketing, Social Media, The Weekly Download
Happy Friday and welcome to The Weekly Download! Before we dive into the weekend, let’s catch up together on some of this week’s biggest news stories: Facebook draws further criticism in wake of ad boycotts, a Toronto woman faces social media backlash, experts warn...
by Eden Spodek | Jul 3, 2020 | Digital Marketing, Events, Instagram, Leadership, Pop Culture, PR, Social Media, Technology, The Weekly Download
Happy July, and welcome back to another edition of The Weekly Download! Here’s the digital news you might have missed out on this week: More big businesses step up to boycott Facebook ads over hate concerns, Facebook’s response, Instagram tests new Stories format, and...