


The Weekly Download – February 21, 2020
by Eden Spodek | Feb 21, 2020 | Brands, Events, Instagram, Marketing, Pop Culture, Social Media, The Weekly Download
Welcome back to The Weekly Download. We’ve got a full agenda for you today, so let’s get to it! Remembering legendary computer scientist Larry Tesler, Facebook’s newest app experiment, music finally comes to Instagram stories for Canadians, Microsoft’s unified Office...
The Weekly Download – August 10, 2018
by Eden Spodek | Aug 10, 2018 | Digital Marketing, Eden Spodek, Education, Instagram, Marketing, Pop Culture, PR, Social Media, Technology, The Weekly Download
We’ve got that Friday Feeling! And as per usual, our Weekly Download will break down some of what you need to know in the digital world this week. Today, we talk Facebook’s venture into augmented reality, Pinterest’s new video ad format, Snapchat’s speech recognition...
Instagram Stories Help Increase Leads and Engagement—Here’s How
by Eden Spodek | Jul 30, 2018 | Instagram, Marketing, Social Media
I have to admit, when Instagram Stories launched back in 2016, I viewed it with a critical eye. I saw it as nothing more than a move to regain users lost to Snapchat. In fact, many people at the time felt that Instagram Stories was a pretty blatant copy-cat move. A...
Everything You Need to Know to Host and Promote an Instagram Takeover
by Eden Spodek | Jul 9, 2018 | Brands, Digital Marketing, Instagram
Last month, I shared some of our experiences crafting and creating an Instagram takeover. A kind of “mini-influencer campaign”, they’re a fantastic way to drum up creative content and drive interest in your brand. If you missed that post (linked above),...Archives
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OUR VIEWS

It’s Friday! This week, see what the most popular emoji in Canada is, how you can ghost your way out of a Twitter conversation, the head scratching over Instagram’s new Notes function, how creators are using all the short-form video formats, and finally, the first stunning picture from NASA’s James Webb Space Telescope. It’s #TheWeeklyDownload: bit.ly/3o5ZIJt #deepspace ... See MoreSee Less
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