by Eden Spodek | Jun 21, 2017 | Crowdfunding, Video
Creating videos is something Noah Borer, the co-founder of Toronto-based Unbuttoned Media, was born to do. After graduating college he headed to La-La Land (the destination, not the movie) to work in Los Angeles where he cut his video teeth on movie sets and the Dr....
by Eden Spodek | Feb 15, 2017 | Crowdfunding, Marketing
Do you have a fabulous product that will make people’s lives easier but only your clients know about? Do you need to get beyond your tribe and build greater awareness so that you can actually find a broader audience for your product that wants it too? If so, then...
by Eden Spodek | Oct 11, 2016 | Crowdfunding
Lora DiFranco is no stranger to crowdfunding. She came on my radar about a year ago when I saw her now successfully-funded Kickstarter campaign for You Got This: A Mantra Coloring Book. I sent her a message during the campaign and was delighted not only at how quickly...
by Eden Spodek | Sep 21, 2016 | Crowdfunding
Do you think you’re the next Kanye West, expecting to raise $53 million in a single tweet? If you read my blog post Crowdfunding: Failure to Plan = Plan to Fail, you likely know that crowdfunding is a lot of hard work. Just like the old saying goes, Rome wasn’t built...
by Eden Spodek | Sep 15, 2016 | Crowdfunding
Last year I was part of a successfully funded Kickstarter campaign for an independent book publisher who was supporting authors and artists with his new experiential book/activity concept. It may or may not be what typically comes to mind when you think of...