Tip of the week: Discovering new blogs part 2

girl with magnifying glasses

Welcome to the ninth in a series of tips to help bloggers build communities, find an audience and get the most out of working with brands. One of the highlights of being part of the team of instructors for the Digital Strategy certificate program at University of Toronto School of Continuing Studies is the opportunity to meet […]

Tip of the Week: Think beyond the blog

Welcome to the eighth in a series of tips to help bloggers build communities, find an audience and get the most out of working with brands.* “Be prepared to offer your content ideas up for brand usage,” suggests Matthew Stradiotto, Co-founder, Matchstick, “today brands want to ‘co-create’ content with publishers. Think about how your content could live […]

Tip of the Week: Network

Tip of the Week: Network

Welcome to the seventh in a series of tips to help bloggers build communities, find an audience and get the most out of working with brands. In the early days of blogging and social media adoption, there was this idea that everyone publishing online and surfing the web was an anti-social nerd who hung out in his […]

Tip of the Week: Discovering new blogs

girl with magnifying glasses

Welcome to the sixth in a series of tips to help bloggers build communities, find an audience and get the most out of working with brands. One of the highlights of being part of the team of instructors for the Digital Strategy certificate program at U of Toronto SCS is the opportunity to meet with […]

Tip of the Week: How to create a sponsorship pitch like a pro

Keep Calm and Sponsor Me

Welcome to the fifth in a series of tips to help bloggers build communities, find an audience and get the most out of working with brands. As blogging and influencer relations evolve so does the acceptance of sponsored content. I’m still a big fan of earned media and that will never change. I feel its value may […]

Tip of the Week: Display your contact information prominently

Tip of the Week: Contact Information

Welcome to the fourth in a series of tips to help bloggers build communities, find an audience and get the most out of working with brands. I hope you’ll enjoy these tips I’ve assembled with the help of other bloggers, brands, PR consultants, marketing pros, community managers.* Tip 4: Display your contact information prominently Make […]

Tip of the Week: Be brand loyal

Puppy

Welcome to the third in a series of tips to help bloggers build communities, find an audience and get the most out of working with brands. I hope you’ll enjoy these tips I’ve assembled with the help of other bloggers, brands, PR consultants, marketing pros, community managers.* Tip 3: be brand loyal Michèle Bosc, Director […]

Tip of the Week: Develop a publishing schedule

agenda

Welcome to the second in a series of tips to help bloggers build communities, find an audience and get the most out of working with brands. I hope you’ll enjoy these tips I’ve assembled with the help of other bloggers, brands, PR consultants, marketing pros, community managers.* Tip 2:  Develop a publishing schedule Brands, and […]

Tip of the Week: engage your audience

Tip of the Week: engage your audience

Welcome to the first in a series of tips to help bloggers build communities, find an audience and get the most out of working with brands. Despite an extended on Bargainista vacation last year, I’ve been working behind the scenes helping clients with their blogs and writing the occasional guest post or two. Friends, family, […]