The Weekly Download – April 8, 2022

Hey, Friday! This week included Pinterest enacting change on misinformation, Snapchat being more inclusive, and Twitter and Instagram updating even more chat features. 

Good things are happening in the online world. Here’s the Weekly Download.

Pinterest Completely Bans Climate Misinformation

Pinterest is the first major digital platform to add clear and defined guidelines prohibiting climate misinformation for content and advertising.

Under the new policy, content will be removed if it denies the existence or impacts of climate change, the human influence on climate change, or that climate change is backed by scientific consensus. It also bans any content that contradicts established scientific consensus, misrepresents scientific data, or misleads users about public safety emergencies. 

Which network will be next? Let’s hope more jump on board. 

Snapchat Adds ASL Alphabet Lens

Snapchat has introduced a new Lens that teaches Snap users to fingerspell in American Sign Language (ASL), via various games and exercises within the app. Snapchat has partnered with SignAll to offer this first-of-its-kind experience to users. 

The new Lens was built using Snap’s evolving hand-tracking technology, which provides more capacity for communication. Snapchat has used this technology previously, to launch similar Lenses as part of last year’s International Week of the Deaf.

This is a great experiment that will help more people become aware of sign language and even learn the basics. 

Instagram Announces New Messaging Features

As chat and messaging become more prominent on the app, Instagram is introducing more features to enhance the experiment. 

One new feature is a “reply while you browse” option, which will enable users to reply to a message in-stream. Instagram is also adding a quick-send option, which will display your top friends when you tap and hold the “share” button on any post. Lastly, the platform is adding a feature that shows who is online right in your main DM panel. 

Twitter Testing New Features

Within the last week, Elon Musk has become the largest shareholder of Twitter. Shortly after the news became public, Musk shared a poll on Twitter asking users if they wanted an edit button. Twitter has since shared, “we’ve been working on an edit feature since last year! no, we didn’t get the idea from a poll.”

For many Twitter users, this news is long-awaited, and it will be a big day in the online world when this is launched. 

Friday Fun

Weekend vibes:


let’s party 🎉 #friday #vibes #beyonce #havefun #weekendvibes

♬ before i let go cedbycharlotte – Ced

What we all experienced on April 1:  


#greenscreen #aprilfools

♬ original sound – Harrison Hargrave

See you next week! 

Line drawn peony from Spodek & Co Digital marketing site