The weekend has finally arrived and we’re ready to dive into another edition of The Weekly Download – here’s what we’re chatting about today:
Why gyms around the world are breaking ties with CrossFit, Twitter’s new ‘request verification’ feature, free LinkedIn Learning courses in diversity and inclusion, email marketing through Facebook’s Pages app, how Netflix is highlighting the Black experience, and Friday Fun.
CrossFit CEO Greg Glassman Resigns Following Controversial Tweets
Following a series of controversial statements and tweets about George Floyd and nationwide protests driven by the Black Lives Matter movement, CrossFit CEO Greg Glassman is stepping down.
According to Glassman, his decision to retire comes after he “created a rift in the CrossFit community and unintentionally hurt many of its members” after stating that neither he nor his staff members were mourning for Floyd, claiming there was no reason to mourn, other than it being the “white thing to do.” Glassman also went on to question protesters’ motives and systemic racism.
Although Glassman is no longer at the head of the organization, CrossFit gyms across the country – and world – have responded to Glassman’s sentiments by severing ties with the company. Corporate partners like Reebok and a host of CrossFit athletes have also terminated their relationship with CrossFit.
LinkedIn Learning Offers Free Courses in Diversity and Inclusion
LinkedIn is making a variety of LinkedIn Learning courses on diversity and inclusion free to users in order to help people understand how they address these key issues.
Included in LinkedIn Learning’s “Diversity, Inclusion, and Belonging for All” stream, the courses cover key elements such as unconscious bias, addressing culturally sensitive issues, how to hire and retain diverse talent, and more. The stream features almost five hours of content and covers best practices, presented by leaders like Mary-Frances Winters, Daisy Lovelace, Ariana Huffington, Stacey A. Gordon, and more.
You can learn more about the course and start the learning path for free here. Attendees will earn a certificate from LinkedIn following course completion.
Netflix US Adds Collection of Film and TV Content Highlighting the Black Experience
Lots of us are looking for ways to learn more about how we can become anti-racist allies, seeking content we can read, listen to, and watch to help inform and educate. Netflix has thoughtfully curated a collection of film and TV content for subscribers which highlights “powerful and complex narratives about the Black experience.”
When we say “Black Lives Matter,” we also mean “Black storytelling matters.”
With an understanding that our commitment to true, systemic change will take time – we're starting by highlighting powerful and complex narratives about the Black experience.
— Netflix (@netflix) June 10, 2020
Facebook Adds Option to Send Marketing Emails via Pages App
Several businesses and brand owners are reporting a new feature on Facebook’s Pages app that allows marketing emails to be sent directly through the platform.
Pages first need to confirm their Page email address, then manually add all email contacts to their database. Page managers are required to add that all users have given explicit permission to be contacted with promotional messages via email. Email campaigns can then be created directly within the Pages app.
The new feature is the company’s attempt to replicate existing CRM systems, but it doesn’t appear to be as robust as other popular software like Mailchimp. For businesses that aren’t as familiar with email marketing, the new tool could be an easy way to create marketing messages where they are already sharing and developing content for Facebook and Instagram.
Twitter Explores a ‘Request Verification’ Feature
After a discovery made by app reverse-engineer Jane Manchun Wong, Twitter confirmed a new development that will allow users to request verification. This means that your average everyday user can ask Twitter for a coveted blue checkmark – something once reserved just for celebs, brands, politicians, and other notable figures.
Twitter is working on “Request Verification” 👀
(I’m not Twitter employee. I’m not tech support) pic.twitter.com/ED58QsD7kM
— Jane Manchun Wong (@wongmjane) June 7, 2020
While it’s not completely clear how the request verification feature will work, Twitter told TechCrunch the plan is to make its guidelines for verification publicly available for the first time ever.
Twitter’s previous request verification system was axed in 2017 after doling out a blue checkmark to white supremacist Jason Kessler. The company pulled the feature following public backlash, vowing to fix it. What will be different about the new verification system is still unknown.
10-Year-Old Toronto-Area Roberta Battaglia Earns AGT’s Golden Buzzer
Prepare to be blown away by 10-year-old Brampton native Roberta Battaglia’s rendition of Shallow that earned her a golden buzzer on America’s Got Talent.
We have chills!